![\"\u30aa\u30c8\u30ca\u30eb\u3000\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\"](\"https:\/\/retail-tokyo.com\/wp-content\/uploads\/2025\/06\/otonal_retailcast_02-1024x536.webp\")
<\/figure>\n<\/div>\n\n\n*IAB\/PwC\u300cInternet Advertising Revenue Report: Full Year 2024\u300d\u3088\u308a
**CARTA HOLDINGS\u300c\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u5e02\u5834\u8abf\u67fb\u300d\uff082025\u5e741\u670823\u65e5\u767a\u8868\uff09\u3088\u308a
\u203b \u63db\u7b97\u70ba\u66ff\u30ec\u30fc\u30c8\uff1d145.36\u5186\uff082025\u5e746\u670818\u65e5\u6642\u70b9\u3000TTM\uff09<\/p>\n\n\n\n
\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u97f3\u58f0\u5e83\u544a\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u300c\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\u300d\u306e\u7279\u5fb4<\/h2>\n\n\n\n
\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u97f3\u58f0\u5e83\u544a\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u300c\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\u300d\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u7279\u5fb4\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n 1. \u5c0f\u58f2\u5e97\u8217\u5411\u3051\u97f3\u58f0\u5e83\u544a<\/strong> 2. \u30ea\u30c6\u30fc\u30eb\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u97f3\u58f0\u5e83\u544a<\/strong> \u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u5e97\u5185\u3067\u97f3\u58f0\u5e83\u544a\u3092\u5c55\u958b<\/strong><\/p>\n\n\n\n \u697d\u66f2\u30bf\u30a4\u30d7\u306e\u97f3\u58f0\u5e83\u544a\u3092\u5236\u4f5c\u3057\u3001\u97f3\u697d\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u3084\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30e9\u30b8\u30aa\u3001\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8\u306e\u5e83\u544a\u67a0\u3067\u914d\u4fe1\u3002\u305d\u306e\u5f8c\u3001\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u5e97\u5185\u3067\u3082\u540c\u4e00\u306e\u97f3\u58f0CM\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u4f7f\u7528\u3057\u3066\u97f3\u58f0\u5e83\u544a\u3092\u5c55\u958b\u3002\u30c7\u30b8\u30bf\u30eb\u97f3\u58f0\u5e83\u544a\u3067\u306e\u30ea\u30fc\u30c1\u306b\u52a0\u3048\u3001\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u5e97\u5185\u3067\u306e\u5c55\u958b\u3067\u6700\u7d42\u8cfc\u8cb7\u6c7a\u5b9a\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30ea\u30de\u30a4\u30f3\u30c9\u3002\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u3068\u5e97\u5185\u5e83\u544a\u3092\u6a2a\u65ad\u3057\u3066\u97f3\u58f0CM\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u6709\u52b9\u6d3b\u7528\u3002<\/p>\n\n\n\n \u30b3\u30f3\u30d3\u30cb\u30a8\u30f3\u30b9\u30b9\u30c8\u30a2\u5e97\u5185\u3067\u97f3\u58f0\u5e83\u544a\u3092\u5c55\u958b<\/strong><\/p>\n\n\n\n \u82e5\u5e74\u5c64\u306b\u4eba\u6c17\u306e\u30a2\u30fc\u30c6\u30a3\u30b9\u30c8\u3092\u8d77\u7528\u3057\u3001\u97f3\u58f0CM\u3092\u5236\u4f5c\u3002<\/p>\n\n\n\n \u30b3\u30f3\u30d3\u30cb\u30a8\u30f3\u30b9\u30b9\u30c8\u30a2\u5e97\u5185\u653e\u9001\u3067\u306e\u5e83\u544a\u914d\u4fe1\u304a\u3088\u3073SNS\u5c55\u958b\u3092\u901a\u3058\u3066\u3001\u82e5\u5e74\u5c64\u3078\u306e\u597d\u610f\u5ea6\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u52b9\u679c\u7684\u306a\u30ea\u30fc\u30c1\u3092\u5b9f\u73fe\u3002<\/p>\n\n\n\n https:\/\/otonal.co.jp\/download-list\/retailcast_dl<\/a><\/p>\n\n\n\n \u25cf\u682a\u5f0f\u4f1a\u793e\u30aa\u30c8\u30ca\u30eb<\/a> \u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u3084\u30b3\u30f3\u30d3\u30cb\u306a\u3069\u3001\u5c0f\u58f2\u5e97\u8217\u306e\u5229\u7528\u8005\u306b\u97f3\u58f0\u5e83\u544a\u3067\u30ea\u30fc\u30c1 \u682a\u5f0f\u4f1a\u793e\u30aa\u30c8\u30ca\u30eb\u306f\u3001\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u97f3\u58f0\u5e83\u544a\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u300c\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\u300d\u306e\u63d0\u4f9b\u3092\u958b\u59cb\u3057\u307e\u3057\u305f\u3002\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u3084\u30b3\u30f3\u30d3\u30cb\u30a8\u30f3\u30b9\u30b9\u30c8\u30a2\u306a\u3069\u306e\u5c0f\u58f2\u5e97\u8217\u3067…<\/p>\n","protected":false},"author":1,"featured_media":820,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[2],"tags":[371,55,369,17,21,14,372,370],"class_list":["post-815","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news","tag-371","tag-55","tag-369","tag-17","tag-21","tag-14","tag-372","tag-370","article"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=\/wp\/v2\/posts\/815","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=815"}],"version-history":[{"count":2,"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=\/wp\/v2\/posts\/815\/revisions"}],"predecessor-version":[{"id":822,"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=\/wp\/v2\/posts\/815\/revisions\/822"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=\/wp\/v2\/media\/820"}],"wp:attachment":[{"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=815"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=815"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/retail-tokyo.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=815"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\u30aa\u30c8\u30ca\u30eb\u3000\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\"](\"https:\/\/retail-tokyo.com\/wp-content\/uploads\/2025\/06\/otonal_retailcast_03-1024x536.webp\")
<\/figure>\n\n\n\n
\u30c9\u30e9\u30c3\u30b0\u30b9\u30c8\u30a2\u3084\u30b3\u30f3\u30d3\u30cb\u30a8\u30f3\u30b9\u30b9\u30c8\u30a2\u306e\u5e97\u5185\u653e\u9001\u306b\u3066\u97f3\u58f0\u5e83\u544a\u3092\u914d\u4fe1\u3057\u307e\u3059\u3002\u5e97\u8217\u3092\u65e5\u5e38\u7684\u306b\u5229\u7528\u3059\u308b\u751f\u6d3b\u8005\u306b\u5e97\u5185\u3067\u76f4\u63a5\u30ea\u30fc\u30c1\u3059\u308b\u3053\u3068\u3067\u3001\u5546\u54c1\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u305f\u308a\u3001\u8cfc\u8cb7\u610f\u6b32\u3092\u559a\u8d77\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n![\"\u30aa\u30c8\u30ca\u30eb\u3000\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\"](\"https:\/\/retail-tokyo.com\/wp-content\/uploads\/2025\/06\/otonal_retailcast_04-1024x536.webp\")
<\/figure>\n\n\n\n
\u5e97\u8217\u30a2\u30d7\u30ea\u306a\u3069\u306e\u5c0f\u58f2\u4e8b\u696d\u8005\u306e\u6301\u3064\u30ea\u30c6\u30fc\u30eb\u30c7\u30fc\u30bf\u3092\u3001\u30c7\u30b8\u30bf\u30eb\u97f3\u58f0\u5e83\u544a\u306e\u5e83\u544a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002
Spotify\u3084radiko\u3001\u30b2\u30fc\u30e0\u5185\u97f3\u58f0\u5e83\u544a\u306a\u3069\u306e\u97f3\u58f0\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u306e\u97f3\u58f0\u5e83\u544a\u67a0\u306b\u3001\u30ea\u30c6\u30fc\u30eb\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u97f3\u58f0\u5e83\u544a\u3092\u914d\u4fe1\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n![\"\u30aa\u30c8\u30ca\u30eb\u3000\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\"](\"https:\/\/retail-tokyo.com\/wp-content\/uploads\/2025\/06\/otonal_retailcast_05-1024x536.webp\")
<\/figure>\n\n\n\n\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u6d3b\u7528\u4f8b<\/strong><\/h2>\n\n\n\n
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\u6d3b\u7528\u4f8b\u2461\uff1a\u6c42\u4eba\u30e1\u30c7\u30a3\u30a2<\/strong><\/h3>\n\n\n\n
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\u95a2\u9023\u30ea\u30f3\u30af<\/h2>\n\n\n\n
\u25cf\u30aa\u30c8\u30ca\u30eb\u3001\u30ea\u30c6\u30fc\u30eb\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u97f3\u58f0\u5e83\u544a\u914d\u4fe1\u30b5\u30fc\u30d3\u30b9\u300c\u30ea\u30c6\u30fc\u30eb\u30ad\u30e3\u30b9\u30c8\u300d\u3092\u63d0\u4f9b\u958b\u59cb<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"